Affiliate Partnership
We invite publishers, streamers, affiliates and marketing partners to join Kingdom as a long-term commercial partner. We work with a wide range of traffic sources and content creators, helping them monetise their audiences with a straightforward affiliate programme designed for UK publishers. Our approach is practical, transparent and built around steady, measurable performance.
Programme purpose
Our affiliate programme is focused on driving high-quality traffic and converting engaged players. We provide partners with a reliable commercial framework to promote Kingdom’s casino and live products, while ensuring compliance with applicable UK rules and responsible gambling standards. The programme is structured so both parties can scale activity and refine campaigns based on real results.
Partnership benefits
- Flexible commercial models tailored to publisher needs - suitable for content sites, streamers and social channels.
- Localised creatives and landing pages for the UK market to improve conversion and player retention.
- Dedicated account support to discuss performance, creative tests and promotional timing.
- Access to regular reporting and campaign reviews so partners can optimise traffic sources and grow revenue.
Commission structure
We offer competitive and flexible commission arrangements to match different traffic types and business models. Options include revenue-share, one-off acquisition models and hybrid structures. Specific terms are agreed on a partner-by-partner basis so we can align incentives with campaign quality and long-term value. Final commission details are provided during onboarding and reviewed periodically to ensure fairness.
Tracking and reporting transparency
Transparency is central to our partnership. Partners get access to a reporting dashboard that shows click data, conversions and credited revenue. We reconcile performance regularly and provide clear statements to support billing and optimisation. If discrepancies arise, your account manager will work with you to investigate and resolve them promptly.
Marketing tools and support
We supply a full set of promotional assets including banners, custom landing pages, tracking links and creative variants optimised for UK audiences. Technical support is available for deep links and campaign tagging, and we share promotional calendars to help you plan activity around seasonal peaks. Creative guidelines and compliance notes are supplied to make sure messaging stays within regulatory boundaries.
Long-term cooperation
We aim to build lasting relationships founded on clear communication and consistent performance. Regular business reviews, bespoke incentives for high-performing partners and scalable deals are available for affiliates who wish to expand. To get started, contact our partnerships team and we’ll setup an introductory call to discuss objectives and launch plans.